Is your feature request related to a problem? Please describe.
Instawow is a CLI-based add-on manager alternative to CurseForge and consorts. It is very handy and light-weight. It can install add-ons directly from GitHub, but for this it needs a zip file attached to the release.

Describe the solution you'd like
Attach the built add-on as zip file to each release.

Describe alternatives you've considered
Curse's API doesn't allow easy access to the released package (as stated by instawow's author @layday here and therefore it is not a valid and future proof option. The package provided on WoW interface seems to be outdated. So the source at GitHub would be the right place to go from IMHO.